Is it just a coincidence that my last blog post was on September 7, 2021, or serendipity? Two years. Yeah, I know. It’s been busy and I’m finding good engagement on LinkedIn and have been pondering the value of blogging, but I’ll write more on that later (the short answer is, yes, there’s value).

But I want to talk about Twitter. I refuse to call it X, for many reasons, so just hang with me on this.

Twitter Dumpster Fire

If you’ve been on Twitter since its change in ownership, you’ve obviously recognized the dumpster fire it has become. But like any bad relationship, I just haven’t been able to let it go.

Over the years I have cultivated relationships and curated lists on Twitter (and Tweetdeck, RIP) that deliver me the information and news that I seek. I just haven’t come to that point of acceptance that it’s over and that it might be time to delete my account, although I’ve been pulling away and flirting with other apps.

But I believe I am there now.

This past weekend the rise in anti-Semitism on Twitter has been furious. As a (culinary) Jew and as a human being, I just cannot stand by or just silently walk away.

Twitter: A Neighborhood of Broken Windows

For those not paying close attention, listen to Charlie Sykes’ interview with Will Saletan on this episode of The Bullwark Podcast starting around 43:43 for a full discussion on this topic, but this is what got me to stop in my tracks this morning:

The online world operates a lot like the offline world in the sense of Twitter has become a neighborhood with broken windows. And all of the anti-Semites and the racists have looked at it and see that the police have been removed, that is, all the folks who used to work at Twitter who kept an eye out for content like this, they are gone and [Elon] Musk doesn’t care. He has signaled that with everything that he says. So those folks have all moved in. They have recognized this as a good home so the entire site is becoming a crack den for anti-Semites and bigots of all kinds.

The Bullwark Podcast, Will Saletan: The Hammer Philosphy of Governing, 45:54

So, with that, I will move to download my Twitter history and deactivate (can you really delete it??) my personal accounts. In the meantime, make sure to follow or connect with me on LinkedIn for business-related posts and I’m thinking about keeping my Threads more social.

And, Zuck, is it too much to ask for Gifs, lists, and hashtags?

I’ve been meaning to write on this event for years but wanted to give enough time between the conversation and now for anonymity. I share about this conversation often because it is something most women relate to and it has nothing to do with people who sat around the conference room table that day. 

Sitting in the conference room on a bright, sunny day were a group of law firm leaders, all men, save for myself and the woman partner to my left. We were discussing an upcoming firm event to be held at the home of one of the partners later that evening. When asked if he was good with the event scheduled to begin just hours from then, the partner responded, “My wife is handling all the details” and then went casually back to his conversation unconcerned about caterers, menus, table linens, what time was he going to sneak out of the office, decorations, were the toilets cleaned, music, and what would the neighbors say about all the cars.

The conversation around the table then turned to who picks up the dry cleaning (the wives). Who takes/took the kids to the doctor’s appointments (the wives). Who coordinates the after-school activities (the wives). Who handles the shopping, the cooking, the household (the wives). Vacations (the wives). His parents (the wives).

After much discussion around the table, I leaned to my left and whispered to the only other woman in the room, “I am the wife.” And she looked at me with exuberance, understanding, connectedness, and whispered, “Me too!” A secret bond between us born.

But back to the conversation around the table, and it was unanimously decided to make sure the firm sent the partner’s wife flowers to thank her for all her hard work.

Forget never letting them (whoever “them” or “they” are) see us sweat. We can never let them see us “wife.” But those days, I hope, are nearing their end.

(end scene)

When we discuss women in law, and why women leave the law, and why women do not achieve partnership in law firms (which is very nuanced, but THIS topic is PART of the issue, not the whole of it), we cannot do so without discussing the “hidden load,” as described in this BBC article: The hidden load: How ‘thinking of everything’ holds mums back. Continue Reading “I am the wife,” I said.

Whew. I am putting fingers to keyboard for the first time in what feels like forever. It was at least a pandemic, a new liver (for the Sports Dude), and an insurrection ago. I don’t even remember when (although I could easily look it up).

Are you still there, dear readers? How are you? How is your family? Are you thriving, surviving, or just hanging on?

Did 2020 make you stronger? Find a new you? Make changes for the better?
Did it overwhelm you? Knock you off balance? Kick your ass? Or a combination of it all?

Was there a right way or a wrong way to do 2020?

It’s Not Always About Me

Eric S. Geller – Before (r) and After (l) Liver Transplant

I feel as if I am coming out of a haze. Just prior to the pandemic’s beginning the Sports Dude’s health took a bad turn. As you may or may not know, he suffers from acute ulcerative colitis and had to have his colon removed about 15 years ago. There was a chance that he would develop primary sclerosing cholangitis, which he did, and that it could go acute, which it did, necessitating a liver transplant, which he had on October 10, 2020.

As we met with the Liver Transplant team at Oschner Medical Center and spoke with his liver doctor back in Los Angeles, we discovered we were in the right place. Continue Reading Are you there blog? It’s me, Heather

I had the opportunity to be interviewed by Gina Rubel for her new podcast On Record. My topic: How to Differentiate Yourself and Your Law Firm.

The program was recorded at the end of March 2020 when we were deep in the COVID-19 pandemic, so we could not not discuss how firms and lawyers not only can differentiate themselves in these times, but break through the noise and be heard.

It’s Wednesday, which looks a lot like Tuesday and Friday and Sunday around here.

I’ll head to work in a few minutes (down the hall from the couch in the living room where I current sit) and never realize I did not step outside once all day. I’ll be on Zoom after Zoom, call after call, write, respond, watch a webinar, miss a webinar, eat too much, not drink enough water, always with an eye on the news in the background, listening to my family in the background, the dogs, the ducks wandering by.

I am privileged to be able to tune out the pandemic while trying to work from home.

As I go about my days, being able to connect to one another, our experiences, fears, doubts, humanity is what will get us through this.

And still, this morning when the reminder to check into my flight to New York, where my husband and I were going to celebrate our anniversary early, I just felt deflated. Our NYC trip is postponed, again. Two years in a row.

Last year our trip was postponed as I was beginning a new job. Ironically, my first day was on a plane to NYC to attend the firm’s Annual Members Meeting with three full suitcases packed as I wasn’t headed home, but to our new life in New Orleans via Atlanta.

This year our trip is postponed because of this pandemic that is devastating our world–physically, economically, spiritually, and emotionally.

And you know what? It’s okay.

It’s okay to lament something that seems so trivial–a missed trip or experience–while feeling grateful that your family is safe, while watching the world fall apart amidst so much suffering.

It’s okay to not really know what day of the week it is. To feel whatever way you are feeling.

What’s not okay is to lose our connection to one another. At this moment in time, the world is having a shared experience. Every single person on this planet has this one thing in common. We are all connected. Forget Six Degrees of Kevin Bacon. We are Six Degrees of Coronavirus.

So whoever you are, where ever you are, what’s your day like today? Where’s the first place you’re going to go to eat when the restaurants reopen? Where will you travel to? What are you missing most right now?

Dear General Counsel,

You are not imagining it. Every single law firm you have ever given a dollar to is sending you a Coronavirus client alert, most likely daily. Every single law firm has also set up a COVID-19 Resource Center (<<< that one links to my firm’s).

I agree, I’m seeing a lot of undifferentiated, repetitive, lacking in value, general content. Basically, there’s a lot of crap out there.

Problem is, you need some of that information, and no single law firm is going to give you all that you need for the simple truth that one size fits one, and marketing is about the one to many.

I need your help here. You are going to have to decide which law firms (might not be yours) are providing relevant content and figure out what is the most meaningful way for that content to be delivered to you.

Separate the wheat from the chaff

As a legal marketing professional, I’m going to give you a few tips to manage the information coming your way so you can find what you need and ignore or unsubscribe from the rest: Continue Reading Tips for General Counsels to Manage Coronavirus Client Alerts

Wow. How the hell did we wake up to this reality? Coronavirus? COVID-19? You can call it what you want, but I’m sitting here vacillating between “I should have taken the blue pill” and putting on my Sheriff Rick Grimes hat and getting ready to kick some ass.

We finally know what happened to Rick on Walking Dead

So how are you doing? Personally, I feel like I’m just snapping into my new reality.

For the past two weeks I’ve been so focused on moving my office home and pivoting everything we were doing to meet the needs of our attorneys and firm clients; stocking up on what we needed to stock up on; getting one kid home from her study abroad program in Paris (where she had been to Milan the week before the crisis broke out there), and bringing the other kid in from California (because when shit like this happens, don’t we all want our moms?); helping my siblings as we make sure our parents are set up and stop going out (guess where I get the stubborn from??), that I haven’t really internalized what was happening.

My new reality is sinking in, finally

Continue Reading How are you? Is there anything I can do to help?

I often post articles on LinkedIn with a lead in: “If you only have time to read one thing today, this is it.” I started to post this article, “How knitters got knotted in a purity spiral: A process of moral outbidding is corroding small communities from within” this morning, but realize I have more to say on this topic.

The article was posted by one of my most trusted friends, and former bridesmaids, on her private Facebook feed, along with her concerns and fears. She has her own company, which is growing and exposing her to bigger and bigger communities. Sharing, liking the wrong thing could, in an instant, destroy her and all she has worked for in her life, not to mention the people who have invested their money in her company and her employees.

This post is about the current “purity spiral” that has taken hold not just in the U.S., but around the world.

So take a deep breath and come along with me. You’re going to have to connect the dots between a knitting community and the legal industry. But look around you, we’re seeing this purity test phenomenon, along with the inability to dissent, all around us.

Continue Reading Can you pass a purity test?

I know, I know, I know. It’s January 2020 and I blogged exactly seven (that’s 7) times last year. WTH??

It boils down to two things:

1. I’ve been really busy. 

I started a new job which required a move from Los Angeles to New Orleans. It was my first move in more than 20 years, and wow, that threw me. I’m really good at transitions and multi-task organization, but this one really got me and I actually started to doubt myself, but I knew better than to listen to “that” voice and I pushed through it. That first month I really wondered if it would all settle down or if this would be my new normal. It took a couple months, but it finally did settle down, just in time to buy a house, pack up all the stuff we had unpacked (Sports Dude says he got a head start by not unpacking a dozen or so boxes that just sat around our rental for the 8 months we were there), and move to our new home.

One of the reasons we moved was to get out of the crazy of LA. The congestion. The pace of life. The “culture.” We bought this house to literally stop and enjoy the views. To recharge. To let go and be in the moment. We have yet to be disappointed. Photos above and below are from our back porch of a sunrise and sunset this week.

Image may contain: sky, tree, outdoor, nature and water
Davey House, 2020.#NoFilter. Photo credit: Eric S. Geller

2. I really didn’t have much to say. 

It kinda struck me this year more than other years, but we’re still talking about the same crap we were talking about 20+ years ago: Industry groups. Diversity. Attorneys not wanting to do business development. What to do about the service partners when their rainmakers retire. Succession planning. Client service. Billing rates. CRM.

Sure we’ve had some disruptions: generational shifts, AFAs, AI. But they all come back to the same themes. I keep thinking, “Ah, this is going to really change things,” but it rarely does. We just keep operating in a very small bubble because, well, lawyers.

This avoidance of changes (innovation) in our industry comes from the risk aversion of lawyers; decision are based on precedence, not looking forward. It’s amazing that all these years (decades) later the basic tenants of Dr. Larry Richards article Herding Cats: The Lawyer Personality Revealed still hold true: Lawyers remain more skeptical, less resilient, and more autonomous than the general population. Great for writing a legal brief, not so great when it comes to business innovations and practices.

While I have seen glimmers of change with the entrance of the Millennials into the law firm, on the whole, there has not been too much change, because how we cultivate and educate lawyers hasn’t changed much. Oh, wait, what’s that I’m reading and hearing? Law schools discussing getting rid of the LSAT? Law firms starting to change hiring practices and looking at non-traditional (tier 1) law schools? Oooh, is that the rise of the millennial leader (video) I’m seeing?? Hmmmm.

So what to do?

Continue Reading Seriously? 2020 already?