For those who attended the Legal Marketing Association‘s annual conference in Orlando last week, it was an incredible few days of education, networking and camaraderie. Perhaps it was the location, or maybe there is truly a sense of “recovery” from the recession, but the mood was light, up beat, ENERGETIC. Many of us took
LMA National Conference 2011
We’re all creative people … even the lawyers
At the Disney Institute, presentation at LMA last week, Jeff Williford talked about creativity. It’s easy for us to point and say, “Well, of course everyone who works for Disney is creative.” However, Jeff challenged us to look at our own creativity. We’re all…
The Excellence of Disney and the Law
Another Legal Marketing Association annual conference has come and gone, and I can’t get the keynote speaker out of my head. Jeff Williford of the Disney Institute presented on Disney’s Approach to Business Excellence. For an indepth recap of Jeff’s presentation, read Lindsay Griffiths‘ Disney’s Approach to Business Excellence – An LMA Recap.…
Make a Splash When You Enter New Waters
The legal marketing community can be very insular. There are the go-to people for CRM, client surveys, training, blog development, PR, advertising, and so on.
Breaking into this industry can be challenging because of the tight relationships many of us have with our service providers, but, also because people entering the market do not take…
Getting in the News
Break’s over, and PR is up with Cheryl Bame from Bame PR. Of course, I got caught up catching up with the folks in Masterminds, so running a few minutes behind. Cheryl is going over the standards of PR with lawyers, where to…
Four Rules for Success
Nat Slavin has four rules for success. These are great whether legal marketer to lawyer, or lawyer to client.
- Understand clients needs
- Add value,
- Manage expectations
- Make them look good!
It’s Show Time at LMA
Ok. I’m awake. I didn’t make the first program, but I’m here at the LMA Annual Conference’s Quick Start program. Kudos to Maggie Watkins, Best Best and Krieger and Jonathan Fitzgarrald, Greenberg Glusker for putting together a standing room only program! Nat Slavin…
The LMA Annual Conference Bloggers
To blog or not to blog … oh, we’ll be blogging and Tweeting from the Legal Marketing Association’s Annual conference, kicking off on Monday in Orlando. Here’s a list of those who will be blogging. If you’re not on the list, but blogging, let me know and I will update:
Come and find me at LMA!
There might be thunderstorms and tornadoes in Orlando today, but it’s going to be sunny and warm for the Legal Marketing Association‘s annual conference, which kicks off Monday morning, bright and early. With more than 1000 attendees roaming the halls, General Sessions, Concurrent Sessions, MORE Sessions, CMO Roundtables, Quick Start, Masterminds…
Don’t forget your passport for LMA … Passport to PRIZES
One of the benefits of being on the LMA 2011 Conference Committee is I have access to some pretty nifty lists, like the Passport to Prizes list from many of our incredible sponsors and exhibitors. When it comes to LMA and swag there are only THREE key things to remember:
- Visit the Exhibit Hall