I broke out of my legal marketing industry bubble this week and have been attending the Chief Marketing Officer Institute in Vegas. For fun and comfort, I dragged along Adam Stock and Jonathan Fitzgarrald.
The CMO Institute has been a small and intimate, yet high-level and well-crafted event.
A way too short, but link-bait worthy titled article, is making its way into the conversation of legal marketers this week about law firms and strategic planning.
In fact, I am certain that Rita McGrath‘s article in the HBR Blog Network, Creative Destruction Visits the Legal Profession, is sure to be a
Well, the latest and greatest study has confirmed what I could have told you based off my personal preferences and experience: You’ve got 2 seconds to load a video (or webpage) or the viewer will click away out of frustration.
Buffering kills comedic timing, and according to a study published by University of Massachusetts professor
As I make the rounds of speaking to my partners about their 2013 plans the topic of “What conferences and industry events are you looking at attending?” will definitely be a key point of conversation. Once I get their list, I’ll follow up with, “Have you attended this event in the past?” And then, “Can
Well, here we are. First day back in the office after a holiday break. We have 363 days of potential ahead of us.
What are we going to do with all that potential?
How about start by thinking a bit about
Not sure if you’ve checked your in-box yet, but there’s another opportunity for you to purchase an ad based on your latest ranking. Oh, I know you are a preeminently, super, best lawyer, but please, stop buying these ads. The opportunities appear to be multiplying like tribbles, or ads for male enhancement paraphernalia in my
Well, tis the season and all.
I’m checking out BTI Consulting‘s latest survey where GCs name the most arrogant law firms, and there are no real surprises.
According to Law360’s article, GCs Name Most Arrogant Law Firms:
As the legal industry rebounds from the recession, cockiness is also on the rise, as the
Thank God the elections are over.
I survived my first camping (IN A TENT) trip with the Girl Scouts at Camporee!
Nuts & Magazine sales are on for Girl Scouts.
Not to mention the Mixed Bag Design fundraiser at our school, which ended on Monday; and the See’s Candy sale, which started on Tuesday.
Hey, those krazy (with a k) lawyers over at Allen Matkins are at it again … grab a cup of coffee and turn the volume up!
[youtube=http://www.youtube.com/watch?v=ynjQ90QW_xM]
My question is this: “Adam Stock, how the hell did you get them to do this?”
