It was only yesterday that I was blogging on how law firms should consider lowering billing rates as part of their marketing mix. And this morning I see that Reed Smith has cut billing rates by 20 percent. Yes, they are cutting associate salaries, but they are also cutting the billable hour requirements
Is the Online Social Space Overbuilt?
According to this article in the Wharton School’s Knowledge@Wharton periodical, it’s crowded enough to need some consolidation. The specific spaces such as Martindale Hubbell Connected or Legal OnRamp may not be at risk (yet?), but the large networks are certainly encroaching on each other in a way that suggests that some may need to merge
Law Firm Rainmakers: The New Untouchables
I don’t know why this isn’t intuitive, but, if you bring in new business to a law firm, or you are identified as having the ability to bring in new business, your job will be, for the most part, safe in this economy.
The Wall Street Journal Law Blog discusses this in Do Law Firm
Sharing What We’re Reading
When it comes to microblogging a common “complaint” is “why would anyone care what I am eating?”
We don’t care what you’re eating … we care about what you’re thinking.
A lot of what I’m thinking about is what I’m reading today. A lot of what I read comes to me via my Google Reader.
Fulbright Litigation Study: Interpret with care
(I’m going to take my own advice and blog my response rather than send an e-mail, especially to a closed network.)
I know that everyone loves the Fulbright Litigation Trends Survey, and I do too. Lots of great information in there. But there are points, such as companies choosing litigation over arbitration, 55%
Microblogging v. Blogging: Complimentary or mutually exclusive?
I haven’t really been following the debate of whether or not microblogging (Twitter, LinkedIn and Facebook “updates”) is/will/can kill blogging.
Kevin O’Keefe has a piece today, Law blogs far from dead in this world of microblogging : Blogging is on the rise that goes into detail about why blogs aren’t dead.
Personally, I didn’t need
How social media is changing our lives
I’m really enjoying 5 Ways Social Media is Changing Our Daily Lives by Soren Gordhamer, which I found via my Google Reader, which was posted to Mashable.
I’ve been thinking about this a lot of late. How I discover, read, share and distribute information has changed in the past two years, and
Blog your response
Yes, I’m still reading and enjoying Trust Agents.
A concept that I have been playing with of late, along with good colleagues Jayne Navarre and Russell Lawson, is that we’re not so much doing different things in social media and social networking as much as we are doing the same things, only differently.
Trust Agents: Where have I been??
I finally put down my summer reading and picked up Chris Brogan and Julien Smith’s Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust (which has been sitting on my nightstand since the day it came out).
Where have I been?? Oh, yeah, pre-WWII Shanghai, pre-Tudor Court England
Open Postitions Available for Good People in Los Angeles
I know that times are tough. The economy, despite what the pundits are saying, is still precarious. Law firms continue to lay off good employees as they right size their business initiatives to the changing economic models.
However, there are some open (Legal) Marketing positions in the Los Angeles area that need to get filled.