I am beside myself tonight. The news is horrible coming out of Moore, Oklahoma. And it keeps getting worse. But that is not what is upsetting me the most. It’s the damn auto tweets and posts that seem so out of place between the devastating news. Here I am. Sitting safe and sound in Los
Social Media
When tragedy strikes, pull your auto posts. Immediately.
First off, my personal thoughts and prayers to all impacted by today’s terrorist attacks in Boston. It is beyond words.
Unfortunately, while I posted the following message privately in a Facebook legal marketing group, I believe it needs to be posted publicly as well:
For those of you have auto messages set to post via
…
Which came first? The content or the promotion, or is it the engagement?
Hitler and I agree: Damn You Google
I invited JD Supra’s Adrian Lurssen to my San Francisco office to give a presentation to our lawyers up here. Fire them up to take our blogging and content to the next level. We had a full house. Great discussion. And then he broke the news to me about Google Reader being retired.
Just
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You have 2 seconds to wow me, or I’m outta here
Well, the latest and greatest study has confirmed what I could have told you based off my personal preferences and experience: You’ve got 2 seconds to load a video (or webpage) or the viewer will click away out of frustration.
Buffering kills comedic timing, and according to a study published by University of Massachusetts professor
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These are a few of our favorite blogs: Marketing & Social Media
We’re almost done. Jonathan Fitzgarrald (Bad for the Brand) and I have pulled together a collection of our favorite blogs that help us do our jobs better. So far, we have prepared for you a collection of the legal press, the legal industry , and general business and management blogs we follow.…
No More Excuses. Learn This S*** Already
Jonathan Fitzgerrald, CMO, Greenberg Glusker (Bad for the Brand and so much more) and I sat down yesterday to discuss our upcoming Webinar Best of the Web for Professional Development. Of course, a Vente iced-coffee propelled us off topic now and again, and at one point we started ranting about legal marketers…
Content is King
I’m at the Hildebrandt/West LegalEdcenter “Social and Digital Media for Law Firms 2012” conference. Lots of great content.
But the BEST thing I have heard today came from my buddy Amy Knapp, Knapp Marketing (@knappmarketing).
We’re talking about the ol’ hub & spoke. Website (for me the blogs) in the center, with Facebook, LinkedIn, Twitter,…
Oh, Sh**. You’ve gone viral.
Look, we’ve all messed up on the job. Sometimes it’s behind the scenes where it can easily be covered up. Sometimes it’s in front of the attorneys at the annual retreat.
Either way, when these things happen in-house where our clients, peers and competitors are none the wiser — we hope — we have more…
SPAM-tistics of Social Media: Do not be afraid
I read this morning that 40% of all social media accounts are held by spammers.
Cue ominous music … or Monty Python skits.
http://www.youtube.com/watch?v=M_eYSuPKP3Y
Humor aside, what is the average Facebook or Pinterest user supposed to do with this information?
First of all. let’s put the statistic into perspective. According to Symantec, in 1990 90%…


