As I have said in the past, law firm layoffs are more than just gossip. These are our friends and colleagues, and I want to send the regards of The Legal Watercooler to our personal friends and everyone else who have been caught up in the layoffs at Duane Morris.
From Incisive Media
Duane Morris announced it is reducing its marketing and business development staff, currently at 30-35 people, by 18%. The article says that they will outsource select “marketing” functions including PR and graphics.
An article, posted on Law.com in the legal technology section, written by Shannon Sankstone, “LinkedIn a Competitive Intelligence Tool,” was brought to my attention this morning by fellow watercoolerite Russell Lawson who also blogs at progmark.blogspot.com.
As someone who focuses their marketing practice on social media in all forms, the article left me wondering:
In yesterday’s Legal Blog Watch Alert, Carol Elefant notes that the Seattle Times is reporting that lawyer Shakespear Feyissa has demanded his alma mater’s college newspaper expunge a unflattering ten-year old story from their online archives, which they have refused to do. There is complex question of journalistic ethics and decorum involved, and I don’t
Happy Friday! As I was wrapping up for the day, I came across this insightful post by Chris Walker. I have never heard of Chris before and grammar aside, I appreciate his post on change. Here are some of the highlights:
• The world has changed. Things go faster, communication is more easy. Technological
Fellow Watercooler blogger, Russell Lawson, posted today on his other blog, progressive marketing, about Twitter. He’s imagining the “marketing use by a law firm of Twitter.”
That’s an interesting day dream, isn’t it?
You probably think that Twitter is for individuals, not businesses or brands. I’ve heard individuals report getting business leads or at
Working in the business of law has its challenges. First of all, there are all the lawyers (ba-dum-bum-CHING). Actually, it’s the lawyers that make our jobs interesting. SEO. Not interesting. Explaining to lawyers why SEO is important, now that can be fun and challenging.
A common “challenge” we – legal marketers, partners, administrators and
I’ve had a couple incidents over the past few weeks that really got me thinking about client service, how we approach people, how we sell ourselves and our services.
First impressions count.
What I learned from the Facebook/high school incident is how first impressions, even 25 years later, count. The photo on my