It’s no secret that I (along with most legal marketing professionals) have never been a fan of surveys, and have always done the minimal I need to do, push off the rest, and ignore even more of the survey requests, and subsequent requests to purchase an ad or a plaque.
Somewhere at LMA’s annual conference
Not sure if you’ve checked your in-box yet, but there’s another opportunity for you to purchase an ad based on your latest ranking. Oh, I know you are a preeminently, super, best lawyer, but please, stop buying these ads. The opportunities appear to be multiplying like tribbles, or ads for male enhancement paraphernalia in my
A couple people have asked me my thoughts on the “Best Law Firms” Survey by U.S.News and Best Lawyers® which were just published. Normally, I don’t take great stock in rankings and surveys. For the most part, they are vanity propositions designed to sell advertising. Very few hiring decisions are made on rankings and surveys.
Before I begin my take on the current incarnation of the Martindale-Hubbell® Peer Review Ratings ™ system and its relationship to Martindale-Hubbell ® Connected, I’d like to make a few things clear:
I really enjoyed 50 Web Resources for the Suddenly Solo Lawyer by Jim Calloway and Allison C. Shields. But one thing lacking in the article were marketing, business development and sales resources for the legal professional.
I’ve asked some of my esteemed readers (Jayne Navarre, Nancy Myrland and Greg Lambert) for
In one of his most quoted moments of his career, Steve Martin, in The Jerk, shouted out in glee:
The new phone book’s here! The new phone book’s here! This is the kind of spontaneous publicity I need! My name in print! That really makes somebody! Things are going to start happening to
I’m coming to see all of the surveys and rankings as just notches on the bed post. Look closely at the methodology, the actual numbers, what they choose to use and not use, and you have to wonder: WHY, OH WHY? I’m sure it has nothing to do with advertising.
American Lawyer Magazine, after