Last week Ann Lee Gibson blogged extensively on her competitive intelligence blog about the predictive factors shaping the VP selections. This weekend CNET reported that Wikipedia was a site that many should have paid closer attention to as “Young Trigg” was busy setting the Sarah Palin record straight.

In a Web 2.0 world, transparency is greater than ever. How closely do you monitor or update your law firm’s Wikipedia page? Are you using Wikipedia to market your firm?

As URL purchases have alerted the marketplace of potential mergers, will law firm Wikipedia updates also become a predictive factor?