For the decade that I have been in legal marketing, the business plans of the big-firms, and the followers, hasn’t changed much. Bill more, bill at higher rates, increase leverage, lower real estate, get rid of under-performers, shed practices, or only invest in “high value” practices.
Some firms have learned how to get their partners


Several years ago the trend in law firm circles was to promote the executive functions at law firms — marketing, administration, IT, HR, finance, etc. – from director to chief. According to Korn/Ferry’s 