My peer and colleague, Leigh Dance, just posted this article in the LME group:

Turf war: Law firm bosses see Big Four as ‘threat’ as they aggressively expand into legal sector.

I’m leaving it in big, bold print because it is one of the most important things you can read today.

This is a pivotal moment in the legal industry, and I can already hear the lawyers doing what they were trained to do and do best: pick away at the argument and why it doesn’t or won’t apply to them:

Why is it important? We don’t have offices in London.

My clients don’t care about AI.

Well, if that’s the future, I’m outta here. 

How’s this for a response:

Cornelius Grossmann, Ernst & Young’s global law leader, said in a press release that the acquisition “underlines the position of EY as a leading disruptor of legal services.” EY says the company will help it cut the costs of routine legal activities.

EY’s global legal leader Cornelius Grossman said: “We have a plan for the next five years where we will aggressively grow the legal business.”

“The Big Four will have a very large impact on the mid market. They have got such a strong client base and they are so good at integrating business services into their offering,” he said.

Continue Reading Can you handle the truth? Are you prepared for the new reality?

AI is more than just a buzz word. AI is touching everything that we do, even when we don’t recognize it as doing so.

So, let’s start with the room is too small for a topic this relevant, especially considering last year the room was three times the size and PACKED. So, when the room is standing room only, I have no issues sitting on the floor.

AI doesn’t just understand the words, but understands what the words mean for a phrase like “raining cats and dogs.”

WHAT IS AI?

Mark Greene, Market Intelligence LLC, goes over what AI is. I went to the session last year. I know I tweeted on it, but apparently I didn’t write a blog post … sorry about that. It was one of the best programs I attended. But here are a couple slides from today:

WHAT IS WATSON?

Continue Reading #LMA18 – How Legal Departments are Leveraging AI

LMA17 has kicked off with Zoe B. Chance (@zoebchance ‏) speaking on how the brain is wired to be influenced. As my buddy Jon Holden said,

Go read the Twitter feed at #LMA17. In short, we need to make it easy to say yes, make it easier to take action, at the moment of “truth.”

Which flowed PERFECTLY in to the kick off of the AI track. I am just in love with this topic, and YES, my 2017-2018 Marketing Plan for the Marketing Department at my firm is to CLEAN UP MY DATA!

My favorite slide is the one that brings it all together:

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Bringing all of our data together to tell the story is the future, and the future is here. AI should be on the minds of all legal professionals. The impacts will drive client relationships, engagement, and the delivery of legal services. It will drive how law firms (and cases) are managed.

For those with their heads in the sand, you have to realize: YOUR CLIENTS ARE DOING THIS. They are automating, and they are in control of the demand. WE are the business professionals. We need to be fluent in this conversation.

BRAVO to the SEXIEST panel at #LMA17. Follow them:

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