I’ve had a couple incidents over the past few weeks that really got me thinking about client service, how we approach people, how we sell ourselves and our services.

First impressions count.
What I learned from the Facebook/high school incident is how first impressions, even 25 years later, count. The photo on my

The marketing umbrella is broad, providing shelter to a diverse group of functions, including: PR, business development, competitive research and analysis, strategic planning, client services, not to mention MarComm, and the list goes on. Throw into the mix some new technology, a new managing partner, offices in 8 different time zones, a merger (or lay-offs),

Seth Grodin, marketing guru, recently posted the following thoughts:

It’s not something you think about very often, is it? (Not my tooth, your tooth).

When you have a toothache, on the other hand, it’s all you think about.This is a double-edged sword for dentists. On one hand, dentists have no trouble whatsoever getting business from

If you haven’t heard, a 5.4 earthquake struck Southern California today just before noon. If you were in the area, you probably tried to call out on your cell or landline and I’m guessing you also experienced congestion. In a disaster, immediate communication with loved ones is a top priority. Today’s quake rendered two-way speech