I relate to in-house counsel. Not because I’m a lawyer, but because we are both cost-centers to our respective organizations. We are both beholden to the shareholders and partners of our companies and firms. We are trusted servants of a budget with no apparent revenue stream. We both provide necessary services. Yet, in a down
Heather Morse
O’Keefe Knocks One Outta the Park
In the legal world, we hear from GCs time and again that, with all things being equal, they hire lawyers they know, like and trust.
Social networking isn’t about “selling” a product or a service; it is about expanding our networks and connecting with people with similar or like interests. It’s about becoming known, liked…
Reading: A few great posts
Back from vacation, $1500 in cash lighter and 4 lbs heavier. In the meantime, my Google Reader registered more than 1000 posts. Here are a few highlights (in no particular order):
- Twittering for Lawyers, Part II. – @jaffeassociates
- Five (iPhone) Apps for the Lawyer – @tuaw
- BLS: Legal Industry Lost 2,700 Jobs in July
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Just Because … I’ve Gone Fishing (well, to Disney World, actually)
Good Advice from the Mouth of an Associate
In this blog you will find marketing and business development advice primarily from my perspective. I’ll have some guest bloggers with alternative voices, but the main voice here is mine.
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Insecurity and Business Development
I’m reading with interest Nadine Slavitt’s article Overcome Insecurity and Bring in More Business. Most likely because I see myself in many aspects of the article. I know how to dress the part and do my job:
My guess is that for many lawyers, dressing the part is not too difficult — a
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Just Because … Kevin Spacey tries to explain Twitter to David Letterman
Enjoy. I’ll be traveling all day, making my way from hot and sunny California to hot and muggy Virginia for the Virginia Bar Association’s Summer Meeting (pdf) where I will be speaking on … wait for it … social networking for lawyers!!
[youtube=http://www.youtube.com/watch?v=2Z1aZ7Gs46A&color1=0xb1b1b1&color2=0xcfcfcf&feature=player_embedded&fs=1]
The Law Firm Wave – Canceling Summer Programs
One thing I have noticed with most law firms is that they suffer from a case of “WW____D” (“What Would “fill in the blank with your favorite AmLaw 50 firm” Do).
When Gunderson increased associate salaries to $145,000 in 2000, I remember my boutique law firm waiting around to see what “so-and-so” decided to do…
Transparency and Law Firm Layoffs
I am no PR expert, but I’ve been known to play one next to the water cooler.
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Legal Marketing Must Haves: Blogs, Resources, Websites
I really enjoyed 50 Web Resources for the Suddenly Solo Lawyer by Jim Calloway and Allison C. Shields. But one thing lacking in the article were marketing, business development and sales resources for the legal professional.
I’ve asked some of my esteemed readers (Jayne Navarre, Nancy Myrland and Greg Lambert) for…


